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Season of the Witch

  • set the production budget to $40,000,000 124 weeks ago

This supernatural pic made with Atlas Entertainment had a too-big production budget of $40M although Relativity claims pre-sales and tax credits are estimated to cover "a minimum of 75% of that". This one should earn out because box office combined with the foreign output deals and Relativity's Netflix arrangement make this the first decent opening for the company in a long time. Somehow, Nicolas Cage (The Sorcerer's Apprentice, National Treasure, Ghost Rider) and Ron Perlman (Hellboy, Hellboy II) got roped into this. As I said, audiences gave it only a "C+" CinemaScore, and exit polls showed its moviegoers were 52%/48% male vs female, 39%/61% under vs over age 25, and 31%/69% Caucasian vs non-Caucasian (including 36% Hispanic, 14% Asian, 10% African-American, and 9% Other).

Source: Deadline 'True Grit' Beats 'Little Fockers' Yet Again; Box Office For Relativity Film Doesn't Suck

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