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David (Benjamin Dickinson) is an overworked, tech-addled advertising executive developing a high-profile marketing campaign for a new generation of Augmented Reality glasses. Feeling stuck in his relationship with yoga teacher Juliette (Nora Zehetner), he envies the charmed life of his best friend, fashion photographer Wim (Dan Gill) and his entrancing girlfriend Sophie (Alexia Rasmussen) - so he uses the glasses to develop a life-like avatar of her. Unwittingly, fantasy and reality begin to blur. As passions escalate and things get increasingly out of hand, the friends are forced to deal with the impending collision between their public, private and imaginary lives.